Volume is also key. Most of the tech news sites post something at least once an hour and throughout the night, even when there isn’t news. Fresh content keeps people coming back to the site again and again, regardless of its quality. The need for speed and volume is primary driven by one thing — pageviews. Pageviews are what sell advertisements, and advertisements are what keep most online publications running — particularly the small independent ones. Are they a good barometer for quality? No, but the reality of online journalism is that you need pageviews to survive.
Confessions of an ex-tech journalist …Seguir leyendo